TOKYO, Apr 04 (News On Japan) –
Beef bowls at Sukiya will see a worth enhance from April 3, together with a late-night surcharge, a primary amongst main beef bowl chains.
Late-night diners have their say: “There’s nothing like Sukiya’s greasy good eats in the wee hours.”
With a 30 yen enhance, the value of an everyday beef bowl, beforehand frozen at 400 yen for over two years, will now be 430 yen.
Indulging in a beef bowl after hours can even price you extra. The daytime worth of 430 yen will soar to 460 yen at night time, marking the chain’s first foray into nationwide late-night pricing.
Customers spending their “last night” of 400-yen beef bowls shared their ideas: “It’s going up? Well, that’s just how it goes,” and “Given the rise in wages, the price hike seems fair. It’s our way of showing appreciation for the staff.”
The nationwide minimal wage has elevated by almost 250 yen within the final decade, breaking the 1,000 yen threshold in 2023 to face at 1,004 yen. Furthermore, the legislation mandates a 25% hourly pay bump for late-night work.
“The late-night hourly wage at Sukiya’s Shinjuku Minami store is an impressive 1,688 yen,” reported a journalist.
Experts consider that worth changes are obligatory for chains to maintain late-night operations within the present financial local weather.
Shigeyuki Tsukiyama, Editor-in-Chief at “Monthly Shokudo,” Shibata Bookstore, explains, “Without wage increases, businesses risk losing the talent war. Labor costs are set to rise across the board. How consumers respond will either encourage other businesses to follow suit or deter them if they believe price increases will drive customers away. Sukiya’s move could very well be a test case.”
Source: TBS