VMPL
Mumbai (Maharashtra) [India], August 3: Indian tv’s longest-running sitcom and one of many nation’s most cherished household entertainers, Taarak Mehta Ka Ooltah Chashmah proudly celebrates 18 superb years of bringing happiness, positivity and togetherness into thousands and thousands of houses.
To mark the milestone, Sony SAB and Neela Film Productions have unveiled an 18-day celebration bringing viewers nearer to the present via fan-led experiences, a nationwide household contest, and special-edition merchandise.
Created and produced by Asit Kumarr Modi underneath the banner of Neela Film Productions and introduced on Sony SAB, the enduring present has grown far past tv to turn out to be a cultural phenomenon, connecting generations of viewers via its timeless humour, relatable characters and significant storytelling.
Over the previous 18 years, Taarak Mehta Ka Ooltah Chashmah has remained a continuing in an ever-evolving leisure panorama by staying true to its core philosophy of celebrating household values, unity in variety and discovering pleasure in on a regular basis life. At the guts of this journey lies Gokuldham Society, India’s most beloved neighbourhood the place individuals from totally different cultures and backgrounds come collectively as one household. As the present steps into its nineteenth yr, audiences can even witness a refreshed search for Gokuldham Society, symbolising a brand new chapter whereas preserving the heat and familiarity that viewers have cherished for almost twenty years.
From tackling socially related points with sensitivity to creating audiences chortle via on a regular basis conditions, Taarak Mehta Ka Ooltah Chashmah has persistently demonstrated that comedy can entertain whereas inspiring optimistic conversations. Whether addressing environmental consciousness, digital security, civic duty or social concord, the present has continued to make use of humour as a strong medium to tell, unite and uplift audiences throughout age teams.
As a part of the anniversary celebrations, 40 followers who share their birthday with the present on 28 July have been recognised. A specifically curated TMKOC fan contest can even give 18 successful households an all-expenses-paid expertise constructed round their favorite present. Special-edition Taarak Mehta Ka Ooltah Chashmah merchandise has additionally been launched, giving followers one other method to commemorate the milestone.
Comments:
Ajay Bhalwankar, Chief Content Officer, Sony SAB:
‘At Sony SAB we imagine within the energy of tales to convey households collectively, and Taarak Mehta Ka Ooltah Chashmah has embodied that promise for 18 outstanding years. The present has introduced happiness and positivity into thousands and thousands of houses, turning into one in all India’s most cherished sitcoms. We deeply worth our partnership with Asit Kumarr Modi and Neela Film Productions and are grateful to each viewer who has made this journey attainable. As the present enters its nineteenth yr, we look ahead to constructing on its extraordinary legacy and creating many extra moments of pleasure for households throughout India.’
Asit Kumarr Modi, Founder, Neela Film Productions Pvt. Ltd:
‘Completing 18 years is an emotional and humbling second for all of us. Taarak Mehta Ka Ooltah Chashmah started with a easy belief–that laughter has the facility to convey individuals collectively. What adopted has been far past something we imagined. The love of thousands and thousands of viewers has made the present a cherished a part of on a regular basis life for Indian households. I’m grateful to each viewer, each member of our forged and crew, Sony SAB and everybody who has been a part of this unbelievable journey. As we step into our nineteenth yr our promise stays the identical, to proceed spreading smiles, hope and togetherness.’
The 18-year anniversary celebration brings collectively the whole Taarak Mehta Ka Ooltah Chashmah household to commemorate a journey that has formed Indian tv, whereas looking forward to its subsequent chapter. With new tales, refreshed experiences and an ever-growing group of followers, Taarak Mehta Ka Ooltah Chashmah continues its enduring mission of spreading happiness.
Eighteen years of happiness… and the journey has solely simply begun.
Tune in to Taarak Mehta Ka Ooltah Chashmah, Monday to Saturday at 8:30 PM on Sony SAB
About SONY SAB:
Launched in March 2005, SONY SAB is a part of the community of tv channels owned by Sony Pictures Networks India. Sony SAB advanced from its ‘Haste Raho’ tagline in 2017 to ‘Khushiyon Wali Feeling’ in 2019 to now being a channel that tells tales which resonate with the on a regular basis lives of individuals. The reinvigorated Sony SAB is transitioning much more strongly to being a channel which is ahead trying and approaches life’s issues with a lens of hope, providing numerous, mild hearted but significant storytelling.
With a formidable line-up of contemporary, progressive and value-driven content material coping with the actual points that individuals face in life, the tales faucet into the aspirations of various generations within the household. Sony SAB is devoted to selling an fulfilling family-viewing expertise and may actually outline Sony SAB because the ‘lounge model’ with one thing to enchantment to everybody within the household.
The present programming combine by Sony SAB consists of every day reveals like Ufff… Yeh Love Hai Mushkil, Veer Hanuman, Tenali Rama, Wagle Ki Duniya – Nayi Peedhi, Naye Kissey, Pushpa Impossible, Taarak Mehta Ka Ooltah Chashmah amongst others. Sony SAB is devoted to strengthening its line-up of reveals additional to offer continuous leisure for its viewers.
Sony SAB is the undisputed household entertainer and is watched by 1 out of each 3 households with an enormous 130 Mn+ people watching it each month. (Source | BARC | June’25 | SD+HD | TV+OOH | India UR 2+)
About Sony Pictures Networks India Private Limited (previously generally known as Culver Max Entertainment Private Limited):
Sony Pictures Networks India Private Limited (SPNI) is an oblique wholly owned subsidiary of Sony Group Corporation, Japan. A number one media and leisure conglomerate, SPNI contains 29 Premium Channels in each SD and HD codecs, together with main Hindi General Entertainment Television Channels – Sony Entertainment Television; Sony SAB and Sony PAL; Marathi General Entertainment Channel – Sony Marathi; Bangla General Entertainment Channel – Sony AATH; Hindi Movie Channels – Sony MAX, Sony MAX 1, Sony MAX 2 and Sony WAH; famend vacation spot for sports activities followers – Sony Sports Network comprising Sony Sports Ten 1, Sony Sports Ten 2, Sony Sports Ten 3, Sony Sports Ten 4, Sony Sports Ten 5; Kids Entertainment Channel – Sony YAY!; English Movie Channel – Sony PIX; Factual Entertainment Channel – Sony BBC Earth; Free Ad-Supported Streaming Television (FAST) channel within the US and Canada – Sony KAL; Digital leisure OTT platform – Sony LIV and the impartial manufacturing enterprise for unique content material and IPs for TV and digital media – Studio NEXT. This Network reaches out to over 700 million viewers in India and is on the market in over 150 international locations.
Recognised as an employer of selection inside and out of doors the media trade, SPNI is a recipient of a number of awards, together with India’s Best Companies to Work For 2021 by the Great Place to Work Institute, India, Exemplars of Inclusion in AVTAR & Seramount’s Most Inclusive Companies Index 2024 and listed as one of many 100 Best Companies for Women in India for eight consecutive years by AVTAR & Seramount. In recognition of the corporate’s distinctive office tradition and distinctive individuals practices SPNI gained the ET Future Skills 2024 for Best Learning Program Supporting Change Transformation Business Strategy, and the TISS LeapVault CLO Awards 2024 for Best Employee Engagement Program and Best Games Based Learning Program.
SPNI is in its thirty first yr of operations in India. Besides having abroad subsidiaries, it has a subsidiary MSM-Worldwide Factual Media Private Limited, and an affiliate, Bangla Entertainment Private Limited in India.
For extra data, log onto www.sonypicturesnetworks.com
About Neela Film Productions
Neela Film Productions is led by the visionary Mr. Asit Kumarr Modi who’s the artistic pressure behind a big selection of fiction and non-fiction reveals for main broadcasters, together with Sony SET, Sony SAB, Colors, and Star Plus. Tarak Mehta Ka Ooltah Chasmah stays the crown jewel of their productions, celebrated for its distinctive characters, dialogues, and cultural influence. The iconic present has been on the forefront of Indian tv for 16 years, with over 4,000 episodes to its credit score. Mr. Modi has poured coronary heart and soul into the creation of those characters and tales guaranteeing that their artistic endeavours have introduced pleasure to thousands and thousands.
Under Mr. Modi’s management, Neela Film Productions has additionally ventured into new-age digital companies via its subsidiary, Neela Mediatech, which focuses on Web3 gaming, animation, and merchandise, additional increasing the legacy of creativity and innovation.
(ADVERTORIAL DISCLAIMER: The above press launch has been supplied by VMPL. ANI won’t be accountable in any manner for the content material of the identical.)