The Trade Desk’s Jeff Green was far and away the best paid CEO among the many high publicly traded adtech firms final yr, in line with a dataset of regulatory filings compiled by govt intelligence agency Equilar and reviewed by ADWEEK. The dataset included 22 firms out of which 15 have been main adtech firms like AppLovin and Criteo. Seven have been company holding firms together with Omnicom and Publicis.
Green’s whole compensation stretched to $27.4 million, SEC information present. That’s 53.8% increased than the median compensation of an S&P 500 CEO.
Compensation amongst publicly traded adtech CEOs was comparatively steady from 2024 to 2025, although a handful of main outliers reshaped the rankings, the information signifies.