HomeLatestKirin Beverage ordered to take motion on deceptive fruit juice label

Kirin Beverage ordered to take motion on deceptive fruit juice label

A number one Japanese beverage firm has been known as out for promoting a mixed-juice product with considerably decrease quantities of melon juice than its packaging prompt.

The product, Kirin Beverage’s “Tropicana 100% Marugoto Kajitsukan Melon Taste,” was offered from June 2020 to April this 12 months.

The Consumer Affairs Agency says Kirin Beverage positioned illustrations of melons on the complete package deal with phrases reminiscent of “100% melon taste” and “real fruit experience.”

The company says it examined the drink and located the contents had been principally grape, apple and banana juice, and solely contained about two p.c melon juice.

It says the deceptive illustration was a violation of the Food Labeling Act, and ordered the corporate to stop a recurrence.

Kirin Beverage says it’s deeply sorry for the labels that will have misled shoppers. The firm says it can reinforce checks of its labelling practices to stop a recurrence.

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Sep 08 (ANNnewsCH) – パッケージにはみずみずしい大きなメロンの果肉が描かれ、「厳選マスクメロン」「100% MELON TASTE」と表示されています。しかし…。  …proceed studying


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