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Mitsubishi Outlander PHEV Tops Japan’s Sales for Second Year – Japan Industry News

Mitsubishi Motors Corporation introduced that its Outlander plug-in hybrid electrical car (PHEV) mannequin secured the highest place in home gross sales inside Japan’s PHEV class for fiscal 12 months 2025. The firm reported gross sales of seven,794 models, marking the second consecutive 12 months the Outlander PHEV has led the class.

Since its introduction in 2013, the Outlander PHEV has been a big participant within the electrified SUV section. Mitsubishi Motors has constantly expanded its electrification technique, starting with the launch of the i-MiEV in 2009 and including the Eclipse Cross PHEV to its lineup in 2020.

The Outlander PHEV has additionally achieved notable success in worldwide markets, rating No. 1 within the PHEV class in Canada for 3 consecutive years. By March 2025, cumulative gross sales in Japan surpassed 100,000 models, underscoring its robust market presence.

Mitsubishi Motors continues to advertise a strategic strategy to electrification, suggesting battery electrical autos (BEVs) for kei-cars and compact vehicles, whereas positioning PHEVs as optimum for SUVs and mid-size to bigger autos. This technique is tailor-made to regional traits and ranging utilization environments.

The second-generation Outlander PHEV, redesigned in 2021, showcases Mitsubishi’s developments in electrification and all-wheel management applied sciences. The mannequin was up to date in October 2024 with an enhanced drive battery, improved acceleration, and refined inside and exterior design. The replace additionally launched an audio system developed with Yamaha Corporation as commonplace throughout all grades, additional enhancing the car’s enchantment.

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