After closing its doorways indefinitely final November for main renovations, the enduring Starbucks department overlooking Tokyo’s well-known Shibuya Scramble Crossing is about to reopen on April 25, 2024 with a formidable new look and expanded structure.
The Starbucks, situated on the primary two flooring of the QFront constructing, shut down as media chain Tsutaya, the constructing’s principal tenant, started overhauling the 9 flooring it occupies.
With no preliminary point out of Starbucks in Tsutaya’s renovation plans, many feared the beloved espresso store, a landmark for Tokyo locals and worldwide guests alike since 1999, could have served its final latte.
However, Starbucks has now introduced its triumphant return to its prestigious Shibuya perch, not solely in its unique location however with an revolutionary redesign befitting one of many world’s busiest and most well-known intersections.
The department’s avenue degree flooring will now serve completely as a to-go counter, with the doorway relocated to Koen Dori. But the actual magic occurs upstairs, the place Starbucks has expanded to take over your entire second flooring.
Themed round a “Starbucks Green Ribbon” design idea, the revamped cafe goals to immerse clients in a one-of-a-kind Starbucks expertise from the second they arrive by way of escalator.
Two inexperienced “ribbons” information patrons by means of the house – one a 71-meter seating space curving round to a window overlooking the scramble crossing, good for people-watching over espresso.
The second ribbon is a 35-meter digital artwork set up spanning the cafe’s partitions, showcasing animations celebrating espresso, Shibuya’s power, Japanese tradition and craftsmanship.
Another main enchancment – clients will now be capable of order and choose up drinks and meals on the second flooring, eliminating the earlier have to buy gadgets downstairs earlier than ascending to the seating space. The new house accommodates 100 seated patrons.
To commemorate the renewal, the Shibuya Starbucks can even promote unique merchandise, together with a inexperienced “Lucky Daruma” Bearista stuffed toy (2600 yen). The conventional Japanese wishing doll options Starbucks’ signature bear mascot sporting the kanji character for “luck.”
After months of anticipation, the Shibuya Starbucks will lastly unveil its gorgeous transformation on April 25 at 10 am, to the delight of espresso lovers,
Tokyoites and vacationers able to as soon as once more savor a cup of espresso whereas gazing over the world’s busiest crosswalk. With an immersive new design idea that pays homage to Shibuya’s international standing, the revitalized Starbucks appears to be like poised to reclaim its throne as one in all Tokyo’s most iconic locations.