TOKYO, Japan: Japan’s cherished cherry blossom picnics have gotten costlier as international inflation drives up the price of meals and drinks, in accordance with a brand new evaluation.
Prices for typical “hanami” picnic objects have risen sharply, with a devoted index exhibiting prices are up 25 % since 2020, the Dai-ichi Life Research Institute stated on March 24.
Each 12 months from late March to early April, folks throughout Japan collect in parks and alongside riverbanks to rejoice cherry blossoms, laying out blue tarps and sharing meals, snacks, and drinks with household and mates.
But the custom is more and more affected by rising uncooked materials prices, which have pushed corporations to lift costs on a variety of meals and drinks.
To measure the affect, Hideo Kumano, chief economist at Dai-ichi Life Research, up to date an index he first created in 2020. It tracks the weighted-average costs of 14 in style hanami objects, together with rice balls, bento bins, fried hen, potato chips, and beer.
The index confirmed that prices rose 4.2 % in February from a 12 months earlier and have climbed 25.0 % since 2020.
Some objects have seen even steeper will increase. Japanese candy buns rose 46.1 % from 2000 ranges, whereas carbonated drinks elevated 45.7 % and rice balls 45.0 %, in accordance with the info.
“A weak yen and rising global commodity prices are causing cost-push inflation in Japan,” Kumano stated. “Hanami is clearly facing the negative effect of the global inflationary trend.”
Japan, lengthy accustomed to low or falling costs, has seen inflation choose up in recent times, pushed by greater import prices linked to a weaker yen and rising international commodity costs following the warfare in Ukraine.
Core client inflation remained above the Bank of Japan’s two % goal for practically 4 years earlier than easing to 1.6 % in February, largely because of authorities gasoline subsidies.
Even so, the rising price of on a regular basis objects is now being felt in seasonal traditions similar to hanami, underscoring how inflation is reshaping client habits in Japan.

