New Delhi [India], December 8 (ANI): India should sharply enhance crop high quality and lift agricultural productiveness to safe higher costs in each home and must also intention to attain international competitiveness to ramp up exports, Sudhanshu, Secretary of the Agricultural and Processed Food Products Export Development Authority (APEDA) stated on Monday.
India’s huge agrarian base affords potential for export enlargement, however provided that high quality turns into central to manufacturing.
‘We need to work on enhancing the standard of the crop to fetch good costs in each home and international markets. We have an agrarian financial system,’ Sudhanshu stated in the course of the Agri Business Summit 2025 within the nationwide capital.
He stated that India continues to path China when it comes to farm productiveness.
‘We are lagging with China in yield or productiveness. China is means forward of us. If we’re capable of work on the yield, then we will get a multifold amount,’ he stated.
The APEDA chief of India has ‘pure clusters’ suited to producing high-quality agricultural items.
But he warned that outdated or insufficient infrastructure in some clusters limits export readiness.
‘If all of the entities of the worth provide chain are mounted then we are going to get good costs for our produce. Some clusters have improper and outdated infrastructure,’ he added.
Sudhanshu stated fashionable testing services are important to accessing premium markets.
‘Laboratories are wanted for testing services. Now the query arises to get the correct quantity of high quality and amount with correct certification,’ he stated.
He stated APEDA’s participation in international commerce exhibits is aimed not solely at selling Indian merchandise but additionally at studying from rivals.
‘We take part in worldwide commerce occasions to reveal the merchandise at worldwide markets but additionally to study from our rivals,’ he stated.
India’s smaller exporters, processors and farmer-producer organisations (FPOs) are additionally starting to seize area of interest markets.
‘Our small exporters, processors and FPOs are additionally writing success tales on this regard,’ he stated.
Citing examples of India’s success, Sudhanshu stated, ‘Europe is a quality-conscious market, and we’re efficiently capable of export grapes to Europe.’
He added that focused market analysis and product adaptation are serving to India enter new locations.
Japan, he stated, confronted a rice scarcity, prompting India to review which varieties go well with Japanese delicacies.
‘We gave a venture profiling to IRRI, which advised us which Indian rice varieties are match for Japanese delicacies. We had a chef and requested to make delicacies match for the Japanese palate. Then we went to Japan and offered out of rice. Now we began non-basmati exports to Japan,’ he stated.
Sudhanshu stated India’s long-term export success hinges on enhancing high quality on the farm stage. ‘We ought to enhance the standard of our produce. Good extension actions would result in higher yield and demand,’ he stated. (ANI)