Anthropic is taking advantage of its fallout with the U.S. Department of Defense—and the following inflow of curiosity in its reply engine Claude, selling its reminiscence import characteristic, which lets customers port over their chat historical past from different AI chatbots.
The reminiscence software was initially debuted in October of final 12 months, however the firm is selling it anew after integrating reminiscence import interface instruments straight into Claude’s settings and publishing a devoted touchdown web page over the weekend. The devoted touchdown web page consists of demo movies and clear directions for a way customers can “switch to Claude without starting over.”
The reminiscence import characteristic was beforehand accessible to paid subscribers solely, however beginning at present is out there to all customers without spending a dime.
The timing of the promotion is opportunistic. Last week, Claude shot to the highest of app retailer scores, hitting #1 within the free app class within the U.S. on iOS after Anthropic refused to budge within the Pentagon’s strain marketing campaign towards the corporate. The firm’s CEO Dario Amodei mentioned Anthropic wouldn’t permit its tech for use for mass surveillance of American residents or to develop autonomous weaponry, rejecting an ultimatum levied towards the lab by DoD Secretary Pete Hegseth. In response, President Trump barred using Anthropic merchandise by the U.S. authorities. On the identical day, rival OpenAI swooped in and secured a contract with the DoD.
Though OpenAI claimed in a press release that its deal phrases embrace “more guardrails than any previous agreement for classified AI deployments, including Anthropic’s,” the choice led to quick and widespread backlash. Consumers took to social media to bash the corporate, suggesting it had folded to the Trump administration’s aggressive calls for. Now, a ‘Cancel ChatGPT’ pattern has spurred some 1.5 million customers to signal a boycott pledge on one activist website.
The outrage directed towards OpenAI has seemingly led to a spike in Claude utilization. Anthropic has seen free energetic customers surge 60% and each day signups quadruple because the begin of the 12 months. Paid subscribers have additionally greater than doubled this 12 months, based on the corporate.
Social engagements are solely fanning the flames. A publish on X from pop star Katy Perry final week that included a screenshot of Claude’s subscription signup web page with a superimposed coronary heart form attracted 51,000 likes and over 5,500 reposts.
executed pic.twitter.com/DkS9DmlUAR
— KATY PERRY (@katyperry) February 28, 2026
Of course Anthropic hasn’t absolutely escaped scrutiny. X creator Jules Zucker, for instance, who has 159,000 followers, referred to as out Anthropic’s work with protection tech firm Palantir, suggesting that each it and OpenAI are probably complicit in acts of conflict.