ABC News’ Good Morning America remained the most-watched morning news present for the second week in a row. However, solely 50,000 whole viewers separated GMA from Today for the week of December 8. Meanwhile, Today remained the champ within the advertiser-coveted Adults 25-54 demo.
Despite claiming the highest spot, GMA joined CBS Mornings in posting week-to-week declines in each measured classes for the simply concluded week, whereas Today was the one morning present with beneficial properties within the demo.
According to nationwide reside+same-day huge information plus program rankings from Nielsen, GMA averaged 2.850 million whole viewers and 462,000 viewers within the A25-54 demo for the week of December 8. Compared to the earlier week, ABC News’ morning present was down by -1% in whole viewers and -4% the demo. Looking at its efficiency to the identical week in 2024 (Dec. 9), which was calculated with Nielsen panel information, GMA was up by +6% in whole viewers and +2% within the demo—the one morning broadcast with beneficial properties on this year-over-year comparability.
Today remained in first place within the demo however fell wanting ending within the prime spot in whole viewers, with 600,000 and a couple of.8 million viewers, respectively, for the just-concluded week. The broadcast was down -2% in whole viewers however was the one morning present to realize within the demo, rising by +11% in comparison with the earlier week. Looking at the way it carried out throughout the identical week in 2024, which was calculated with Nielsen panel information, Today was down by -2% in whole viewers and -15% within the demo.
CBS Mornings had 1.964 million whole viewers and 307,000 viewers within the A25-54 demo. Compared to the earlier week, CBS News’ morning present was down by -5% in whole viewers and -15% within the A25-54 demo. During the identical interval in 2024, which was calculated with Nielsen panel information, CBS Mornings skilled a -4% decline in whole viewers and a -22% decline within the demo.
*Please notice that year-over-year comparisons are primarily based on Nielsen Big Data+Panel (2025) vs. Panel (2024) measurements.
| ABC | NBC | CBS | |
| • Total Viewers: | 2,850,000 | 2,800,000 | 1,964,000 |
| • A25-54: | 462,000 | 600,000 | 307,000 |
Source: Nielsen, NTI Total Viewers, Adults 25-54 and Adults 18-49 National Live + Same Day Big Data Plus Panel Program Ratings.; Current Week (w/o 12/8/25), Previous Week (w/o 12/1/25) and Year-Ago Week (w/o 12/9/24). Season to this point: Most Current Data Stream: 2025-2026 Season (9/22–12/14/25) and 2024-2025 Season (9/23–12/15/24).