Japan has lots of various kinds of merchandising machines, however the one factor they’ve in widespread, after all, is that all of them vend. But whereas the concept of promoting one thing is true there within the identify, beverage maker Suntory has created a brand new merchandising machine that isn’t occupied with taking your cash and will provide you with drinks totally free!
The catch, although, is that it’ll solely provide you with a freebie if you and a coworker seize a drink collectively.
Suntory calls it the Shacho no Ogori Jihanki, or “Company President’s Treat Vending Machine.” For probably the most half, it seems like some other Japanese merchandising machine, besides that within the heart of the unit are a pair of card readers.
If you and a coworker each place your worker ID playing cards on the panels on the identical time, you’re every cleared to pick a beverage of your selection from the machine, with out spending a single yen. As hinted at within the machine’s identify, it’s the workers’ boss/firm that pays for the drinks.
So why does Suntory assume bosses will likely be prepared to foot the invoice whereas their staff moist their whistles? Because Japan has all the time been massive on the concept incidental communication between coworkers makes for a happier, extra productive office. Ostensibly, all of the after-work ingesting events, firm journeys, and different group actions are supposed to present ample alternatives for free-form dialog and chitchat, which then assist coworkers higher perceive and assist each other as soon as they’re again at work.
Suntory hopes that the President’s Vending Machine will likely be one other avenue for communication between coworkers. “Ideas are solutions are sometimes born out of small talk, and we hope that this will be a way to facilitate that and create better workplaces and work teams,” says Shin Mori, Suntory’s challenge head for the brand new machine.
▼ The President’s Vending Machine in motion
A possible flaw within the plan is that for some extra introverted people, or those that merely don’t get together with their coworkers, a solo journey to the merchandising machine is a treasured second of quiet solitary serenity, since going to purchase a drink is among the extra readily accepted justifications for stepping away out of your work desk in the midst of your shift. Thankfully for them, the President’s Vending Machine can nonetheless be used like a traditional merchandising machine by anybody prepared to pay for their very own drink. The firm may also select to set limits on the instances of day throughout which free drinks can be found to pairs, or on the utmost variety of free drinks that may be claimed.
The first President’s Vending Machine has already been put in on the places of work of workplace provide firm Kokuyo, and relying on the response we would see extra of them showing within the months to come back.
Source: PR Times through Livedoor News/Nitele News 24 through Golden Times
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