MANILA, Oct. 30 (Xinhua) — At least 207,932 Chinese vacationers have visited the Philippines from January to September this yr, a Philippine lawmaker stated Monday.
Citing the newest knowledge from the Department of Tourism, Representative Marvin Rillo stated Chinese vacationers comprise 5.15 p.c of the 4,038,379 overseas vacationers who arrived within the Philippines throughout the first 9 months of 2023.
Rillo, the vice-chair of the House of Representatives committee on tourism, stated South Koreans topped the overseas arrivals with 1,064,077 or 26.35 p.c of the entire arrivals, adopted by the Americans with 715,744 and Japanese with 220,604.
Meanwhile, Rillo urged the tourism division to make use of the so-called “rifle marketing,” which is against “shotgun marketing,” in promoting the Philippines as a vacation spot for overseas holidaymakers and a hub for worldwide conferences, conventions and exhibitions.
“Rifle marketing” targets particular person markets, whereas “shotgun marketing” goals for the complete international market no matter particular corners.
Rillo stated the Philippine authorities has earmarked a 1.26 billion pesos (roughly 22.2 million U.S. {dollars}) price range subsequent yr to “sell” the Philippines to potential overseas guests.