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Heat Is On Nissin Foods Over Pressuring Retailers to Raise Cup Noodle Prices

TOKYO, Aug 23 (News On Japan) –
Japan’s Fair Trade Commission has issued a warning to main meals producer Nissin Foods for allegedly pressuring retailers nationwide to boost the promoting worth of its cup noodles, a possible violation of the Antimonopoly Act.

According to the Fair Trade Commission, Nissin Foods raised the costs of 5 merchandise, together with Cup Noodles, in 2022 and 2023. The firm then pressured retailers, akin to supermarkets throughout the nation, to extend the promoting costs and even set costs for particular sale promotions.

Additionally, Nissin’s gross sales representatives visited some shops to examine the costs in individual.

On August 22, the Fair Trade Commission warned Nissin Foods that such actions may represent “resale price maintenance,” which is prohibited beneath the Antimonopoly Act.

Source: ANN

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