In Japan, the distinction between the syllables gu and ga are extremely necessary within the culinary world, particularly after they observe the phrase hanba. If you had been to request a hanbagu, as an illustration, you’ll obtain a hamburg, which is a patty of floor beef, normally slathered in sauce and served with a facet of rice. Ask for a hanbaga, nevertheless, and also you’ll get a hamburger, which, like just about anyplace else on the planet, is a patty of meat in between two buns.
▼ Right now, at FamilyMart, nevertheless, you may get a fusion of the 2, within the limited-time Uma Toma Hamburger.
This new product has already attracted consideration on-line, because it’s been produced in collaboration with Japanese beef bowl chain Matsuya. The hamburger takes Matsuya’s Uma Toma Hamburg – uma is brief for umai (scrumptious), whereas “Toma” is brief for “tomato” – and sticks it in between two buns, giving us a hamburg in a hamburger.
The Uma Toma Hamburg bowl turned successful when it was launched at Matsuya final 12 months, and this new burger model goals to extend its recognition even additional, delivering the identical scrumptious flavours in a extra handy, handheld type.
▼ At about 10 centimeters throughout, the burger simply suits within the palm of your hand.
As quickly as you’re taking it out of the packaging, the scrumptious scent of garlic wafts into the air, and if you warmth it within the microwave, at 500 watts for 20 to 30 seconds as beneficial, the aromas intensify, making your abdomen rumble in anticipation.
Cutting into the hamburger reveals its scrumptious cross-section, with a beneficiant quantity of sauce on both facet.
With the resemblance to the hamburg at Matsuya now confirmed, the one factor left to do was to see if the style was on par as properly. Cutting it into quarters gave us bite-sized mouthfuls of flavour, with a dizzying punch of garlic being the very first thing to hit the style buds. This was rapidly adopted by the wealthy umami of tomato, which exploded on the tongue, bathing all the pieces in a saucy deliciousness.
It actually was an “uma tomato”, and it was so good we nearly forgot for a second that this was an inexpensive comfort retailer burger. The tender dough of the buns, the meltingly good hamburger steak patty, and the beneficiant quantity of “Umatoma” sauce got here collectively so completely it blew us away.
The Umatoma Hamburger exceeded all our expectations – not solely did it replicate the favored dish at Matsuya, it additionally displayed an inherent uniqueness that made us benefit from the meal in a wholly completely different kind of means.
Then there’s the worth for cash, as a result of at 200 yen, it’s cheaper than different comfort retailer burgers, that are normally priced round 300 yen. From that standpoint, the burger ticks all our containers for a viral-worthy comfort retailer discover, but it surely’ll solely be in shops round Japan (excluding Okinawa) for a restricted time.
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