The Japan Series was not the one factor the Hanshin Tigers received this 12 months, with “A.R.E” — primarily based on the Japanese phrase “are,” that means “that” — topped buzzword of the 12 months, after workforce supervisor Akinobu Okada popularized the time period as an oblique reference to victory.
“Are” started getting used to keep away from saying “win” out loud in an effort to not jinx the workforce’s probabilities of successful the league championship. It later morphed into A.R.E., an acronym that grew to become the workforce’s slogan for the 12 months, standing for Aim, Respect and Empower. It appeared to work its magic, with the workforce, the topic of a supposed KFC-related curse, successful its first Japan Series in 38 years.
“Baseball is a team sport so you can’t do it alone — by continuing to win games thanks to everyone’s effort, in Kansai, newspapers and media would introduce the term ‘are’ every single day, leading to a way bigger response than I ever imagined,” Okada mentioned. “It really hyped up Kansai and the sports industry as a whole — I’m glad to have been able to contribute even a little to that.”
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Japan’s 2023 buzzword of the 12 months is all about successful
Japan Times – Dec 02
The Japan Series was not the one factor the Hanshin Tigers received this 12 months, with “A.R.E” — primarily based on the Japanese phrase “are,” that means “that” — topped buzzword of the 12 months, after workforce supervisor Akinobu Okada popularized the time period as an oblique reference to victory.

