NTT DOCOMO, INC. has launched a brand new system using FEEL TECH™ haptic expertise, designed to raise fan experiences by transmitting bodily sensations from artists. This innovation goals to deepen the connection between followers and their idols, together with anime and sport characters, by integrating contact and emotional cues by a hand-held gadget.
The system, developed in collaboration with Cover Corporation, options trial content material with the VTuber group “hololive English -Myth-.” It permits followers to expertise synchronized bodily sensations resembling dynamic actions and subtler cues like heartbeats, considerably enhancing immersion and realism in comparison with conventional audio-visual experiences.
This initiative faucets into Japan’s rising “oshi-katsu” tradition, the place followers actively help and interact with their favourite idols. By enabling artists to convey motion, vitality, and emotion by haptic suggestions, the system expands the probabilities for creative expression, making a extra private emotional connection.
NTT DOCOMO plans to showcase this expertise on the International Innovations part of South by Southwest (SXSW) 2026 in Austin, Texas. The firm goals to pioneer new communication cultures and create significant worth that enriches lives, aligning with its mission to drive innovation in expertise and communications.