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Japan’s Xmas Cake Budget Shrinks

Nov 25 (News On Japan) –
With one month left till Christmas Eve, a survey by a division retailer has revealed that the common price range for Christmas truffles in Japan has declined, regardless of an increase within the variety of individuals planning to buy them.

According to a survey carried out by Matsuya Ginza, which included 1,580 respondents aged 20 to 80, 80.0% of members stated they plan to purchase Christmas truffles both in-store or on-line.

This represents a 12.7 share level improve in comparison with those that bought truffles final yr.

The development is regarded as influenced by the truth that each Christmas Eve and Christmas Day fall on weekdays this yr, resulting in extra individuals planning to have a good time at house.

The common price range for Christmas truffles is 5,169 yen, a lower of 908 yen from final yr.

When choosing truffles, members prioritized components equivalent to style, look, and model. Additionally, there was a noticeable rise in demand for smaller, single-serving truffles this yr.

Source: ANN

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