HomeLatestEast China's county reboots as pet-economy powerhouse

East China’s county reboots as pet-economy powerhouse

JINAN, Oct. 27 (Xinhua) — In a pet product trade incubation base in Caoxian County, Heze City, east China’s Shandong Province, a lazy cat is dozing in a wood pet home. When it wakes up, it tastes salmon-flavored cat treats and canned milk soup, then is taken for a well being checkup, pet grooming, and styling.

From pet housing to pet meals, from clothes design to well being care, all the way of life of a pet might be realized right here, supported by an entire industrial chain.

In current years, Caoxian has turbocharged its pet financial system blueprint right into a full-throttle dash towards turning into a worldwide pet-product powerhouse.

At current, there are 459 pet-related companies within the county, spanning 4 main fields: pet house furnishings, meals, clothes, and companies. In the primary seven months this yr, the whole worth of the native pet financial system reached 1.77 billion yuan (about 246 million U.S. {dollars}), up 11.8 p.c yr on yr.

From cat timber and feeding racks to interactive toys and pet image frames, Caoxian has established an entire industrial chain overlaying greater than 1,000 merchandise, offered in additional than 20 nations and areas, together with Europe and Southeast Asia.

In the exhibition corridor of Caoxian Penghui Crafts Co., Ltd., a novel wood “villa” for pet cats simply catches guests’ consideration. This three-story pet home, over a meter excessive, can’t solely present a spot for cats to relaxation but additionally meet their wants for play and cleanliness.

“We design pet furniture products according to the different needs of overseas markets. For example, European and American countries prefer vintage styles and large furniture, while clients in Japan and the Republic of Korea (ROK) favor simple and small furniture,” mentioned Zhong Penghui, the corporate’s normal supervisor. The firm’s annual output in 2024 reached 12 million yuan.

In an 8,600-square-meter warehouse of Heze Kaifanle Pet Food Technology Co., Ltd., forklifts shuttle 1000’s of cargo cupboards, precisely finding items in keeping with orders. Workers are busy packing and loading items onto vehicles.

Wang Guanghui, the manufacturing unit supervisor, mentioned that their each day cargo throughput is about 500 tonnes. With the assistance of an independently developed warehousing administration system, one-stop companies equivalent to cargo loading, sorting, packaging, logistics, and supply have been realized, and effectivity has improved by about 70 p.c.

In 2024, the corporate’s output worth exceeded 200 million yuan. Since final yr, the corporate has begun creating abroad markets, planning to enter the ROK, Japan and different markets in 2026.

The pet inhabitants in China’s city space alone had reached 120 million in 2024, in keeping with the 2025 China Pet Industry White Paper.

China’s pet market is now in a interval of speedy development and is projected to achieve 811.4 billion yuan by 2025, in keeping with an annual pet trade report by KPMG China.

Amid the surging demand, Caoxian has deftly woven its well-oiled conventional textile and timber industries right into a bustling pet-product powerhouse, spinning out a complete provide chain that spans pet meals, equipment, attire and extra.

“We have built a small- and medium-sized enterprise incubation park centered on the pet economy and formed a characteristic product cluster with wooden pet furniture as the main focus,” mentioned Zhang Longfei, director of the county’s e-commerce service middle.

“Our companies can obtain all materials within the park, which greatly reduces production costs and improves efficiency,” Zhang mentioned.

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